WHO WE ARE
Built for Growth. Structured for Exit
Kasam-Ali Group is a privately held investment and operating company founded by Faraz
Kasam-Ali. The group serves as the parent organization for a portfolio of scalable businesses
across digital services, marketplaces, lead generation, recruitment technology, and consumer
products.
We specialize in:
Every company within the group is designed with long-term enterprise value in mind.
Our Companies. One Strategic Vision

Overapplied
A business development and creative agency delivering branding, web development, social media management, video production,

Underapplied
A job search and hiring platform built to streamline employer-candidate matching through modern recruitment systems.

REROKO
A B2B marketplace connecting suppliers and buyers, optimizing procurement and distribution efficiency

Make Leads
A performance-based lead generation company focused on measurable customer acquisition systems

HECOO
A globally expanding vape brand focused on product innovation, compliance, and international distribution growth

REROKO
A B2B marketplace connecting suppliers and buyers, optimizing procurement and distribution efficiency
OUR APPROACH
Infrastructure Before Influence. We don’t chase trends. We build infrastructure.
Our operating philosophy includes
Every business is built with a clear roadmap: foundation, expansion, dominance, and exit.
GLOBAL OPERATIONS
Global Teams. Local Execution.
Kasam-Ali Group operates with partners and teams across multiple countries. This global
footprint allows us to
● Access diversified markets
● Expand distribution channels
● Scale faster with cross-border collaboration
● Leverageinternational talent
Our structure ensures operational flexibility and market responsiveness.
Global Teams, Local Impact
Kasam-Ali Group leverages international partners and talent to expand markets, streamline distribution, and scale operations efficiently
Diverse Markets
Reach multiple markets through our global network for wider opportunities.
Collaborative Growth
Scale faster by collaborating efficiently across borders
and teams.
Distribution Power
Expand product access with streamlined international distribution channels.
Global Talent
Leverage skilled professionals worldwide to drive excellence and innovation.
We Invest in Builders
Kasam-Ali Group partners with visionary founders and innovative businesses, providing more than capital — we bring systems, structure, and strategic guidance for scalable and global growth.
- Early-stage startups with scalable business models
- Founders with operational discipline and execution focus
- Businesses with international expansion potential
- Companies positioned for acquisition or strategic growth
We help ambitious businesses achieve sustainable growth with strategy, structure, and support beyond investment.
Let’s Build What’s Next.
Partner with Kasam-Ali Group to scale, restructure, or launch your next venture.










